AI Insights · Timothy · January 2022
Top 5 Consumer Finance Apps Performance in Middle East Q4 2021
In Q4 2021, the top 5 consumer finance apps in the Middle East saw varying trends in weekly downloads and active users, with data provided by Sensor Tower.
In the fourth quarter of 2021, the top five consumer finance applications in the Middle East demonstrated diverse performance trends in terms of weekly downloads and active users, according to data from Sensor Tower.
alrajhi bank experienced notable fluctuations in weekly downloads, starting with approximately 99.7K in late September and peaking at around 132.8K in mid-November. The app saw a consistent number of weekly active users, ranging from 3.5M to 3.8M throughout the quarter.
SNB AlAhli Mobile showed a gradual decline in weekly downloads from 73.9K at the beginning of the quarter to around 39.9K by the end of November. However, an upward trend was observed in the final week of December, reaching 56.7K. Weekly active users for the app varied between 943K and 1.1M, with a peak of approximately 1.1M in late December.
Alinma Bank had a more stable performance in terms of weekly downloads, with numbers hovering between 14K and 25K. The app's weekly active users ranged from 296K to 333K, maintaining a steady user base throughout the quarter.
Riyad Bank Mobile saw weekly downloads fluctuate between 13K and 32K. The app's weekly active users ranged from 247K to 299K, with a noticeable increase towards the end of the quarter, peaking at around 278K in mid-December.
Tahweel Al Rajhi KSA had a varying trend in weekly downloads, starting at approximately 7.9K in late September and peaking at around 14.1K in early November. Weekly active users for the app ranged from 35.7K to 44.9K, with a peak at the end of November.
These insights highlight the dynamic nature of user engagement and app adoption in the consumer finance sector across the Middle East. For more detailed analytics and insights, visit Sensor Tower.